We've curated 12 cybersecurity statistics about Holiday to help you understand how seasonal scams, phishing attacks, and holiday-related threats are evolving in 2025. Stay informed about the risks that come with festive cheer this year!
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67% of people say they wish they knew how to better protect themselves from falling victim to holiday scams.
41% of scam victims have fallen victim to online shopping scams, making it the most popular threat.
46% of people are likely to immediately buy something when they see a great holiday deal online.
27% of people say they tend to take more risks shopping online during the holiday season than at other times of the year.
44% of people say they have purchased a holiday gift from a social media advertisement.
61% of people are concerned about being scammed while shopping on Black Friday and Cyber Monday.
15% say they’d spend $50 more than the market value to get a high-demand gift during the holidays.
12% say they’d buy from a stranger on social media to get a high-demand gift during the holidays.
13% say they’d purchase from an unknown website or seller to get a high-demand gift during the holidays.
43% of people would change their shopping habits to try to get a high demand gift during the holidays.
19% say they’d click on a social media ad or email link claiming to have the gift to get a high-demand gift during the holidays.
40% of people who have fallen victim to a scam during a past holiday season were scammed on social media.
A 48% spike in sign-up attacks occurred in the third quarter of 2024, aligning with major events like the Super Bowl and U.S. elections.
During the busy holiday shopping season in the fourth quarter of 2024, sign-up attacks jumped 309%.
EDRSandBlast variants were detected in waves of attempted ransomware attacks throughout 2024, including a dramatic peak around the US Thanksgiving holiday in November