We've curated 33 cybersecurity statistics about deepfakes to help you understand how this evolving technology is impacting identity theft, misinformation, and online scams in 2025. Stay informed to protect yourself from these emerging threats!
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37% of consumers worldwide identified the use of artificial intelligence in sophisticated scams, such as deepfakes, as their top concern in 2025.
61% of cybersecurity professionals in Germany identified deepfakes as the most significant identity-based threat in 2025.
One in three businesses worldwide has been impacted by deepfakes and other impersonation attacks.
75% of companies globally report not having a dedicated plan to specifically address generative AI risks, including deepfakes and AI-driven fraud attacks in 2025.
83% of family offices are concerned about deepfakes or other impersonation threats.
Over 61% of organizations that have lost money in a deepfake attack reported losses in excess of $100,000.
Recorded audio/voice manipulations currently account for 52% of deepfake threat vectors.
The percentage of respondents who were 'very concerned' about the threat deepfakes pose to their organizations increased by over 15% from last year.
Over 40% of organizations faced three or more deepfake attacks.
11.6% of organizations have provided no deepfake-related cybersecurity training.
Static image manipulation attacks represent 59% of deepfake threat vectors.
Nearly 19% of organizations that have lost money in a deepfake attack reported having lost half-a-million dollars or more.
94% of IT professionals expressed at least some level of concern about deepfake-related threats to their organizations.
Only 8.4% of organizations saw first-try deepfake simulation pass rates of 80% or above in deepfake-related cybersecurity training.
73% of respondents were 'very confident' in their organizations' defenses against deepfake attacks in 2025.
Live voice-only call deepfake attacks currently account for 41% of deepfake threat vectors.
88% of organizations have provided deepfake-related cybersecurity training.
Over 63% of respondents reported being “very concerned” about the threat deepfakes pose to their organizations.
Deepfake-related incidents targeting organizations increased 10% year-over-year.
The percentage of organizations that said deepfake defense will be a top priority was 43% in 2024.