66% of consumers regularly find themselves competing with bots for limited products during the holiday shopping season.

64% of consumers feel that automated programs are stealing the joy of shopping altogether.

57% of consumers say bots have been a major problem for online shoppers for the last six years.

75% of consumers expect the issue with bots to worsen this year.

44% of consumers admit to feeling annoyed or angry after losing out to bots during online sales.

Over a third of consumers experience genuine stress while shopping online.

53% of consumers say they are likely to brave in-store crowds this year due to frustration with bots.

18% of consumers feel 'very confident' in distinguishing real products from fakes.

90% of consumers say it is important to verify that they are buying from a real person.

AI bot traffic surged by 300% from 2024 to 2025, significantly impacting digital operations and analytics.

AI bots now compose nearly 1% of total bot traffic across Akamai's platform as of 2025.

The publishing industry experienced 63% of AI bot triggers within the broader digital media industry in 2025.

In healthcare, over 90% of AI bot triggers are attributed to scraping activities as of 2025.

The commerce industry recorded more than 25 billion bot requests over a two-month observation period in 2025.

Botswana and Zambia both reached a low suspected digital fraud rate of 1.0% in H1 2025, signaling steep progress in fraud mitigation.

24% of manipulation concerns in the gig economy by 2026 will be related to bots and script automation.

Only 14% of Swedes are concerned about AI impersonation via chatbots .

Nearly 6 in 10 domains in Latin America were completely exposed to bots.

In North America and Europe, over 60% of websites lack any bot protection.

In 2025, 5% of AI bot traffic reached checkout flows.