86% of privacy and security professionals support privacy legislation, recognising its positive impact on business operations.

Among those aware of their country's privacy laws, 81% feel confident in their ability to protect their data, compared to just 44% of those unaware of such laws.

96% of organisations report that the returns of privacy significantly outweigh the investments.

96% of privacy and security professionals confirm that privacy investments provide returns exceeding costs.

In the 2024 Cisco Consumer Privacy Survey, most global consumers (53%) said they are aware of their country's privacy laws.

86% of respondents noted a positive impact of privacy legislation on their organisations, up from 80% last year.

25% of businesses cited changes in legislation and regulation as a key business risk.